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Case Studies

ABB OPTICAL GROUP Case Studies are real life, in-depth accounts of Eye Care Practitioners who rely on ABB OPTICAL GROUP profit-strategies to build business. Four times a year, case studies are published in the ABB CONCISE Contact Lens Profit Advisor, the industry's leading source of unbiased expertise for today's eye care professional.

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Success Stories

It’s no secret that ABB OPTICAL GROUP helps Eye Care Professionals build profits. We have the success stories to prove it.  From enhancing buying arrangements to improving practice performance and efficiencies, highly-trained consultants at ABB OPTICAL GROUP make our clients money. 

Read about our Success Stories

ECP Education

The Primary Eyecare Network, or PEN, is the eye care practice management division of ABB OPTICAL GROUP and our company’s educational affiliate. PEN is known throughout the industry as the eye care practitioner’s gateway to professional development, staff training and convenient online education.

PEN Education

Expert Contact Lens Sales Representatives

ABB OPTICAL GROUP employs highly-trained Gas Permeable Contact Lens Consultants and expert Soft Lens and Ophthalmics Sales Representatives to service America’s Eye Care Professionals.  Our hiring and training at ABB OPTICAL GROUP is rigorous and includes hours of classroom time dedicated to optical lens trends, fittings, materials, contact lens design and ophthalmics.

See how our Expert Consultants can help